Why not…instead of adjusting price, adjust the amount you sell for the price?  For example, a pound of coffee isn’t anymore; it’s somewhere between 11 and 12.5 ounces.  Maybe you feel it’s sneaky to increase price this way, but it’s being done everywhere, right or wrong.  If the customer still perceives value, it’s probably okay.  Another idea: airlines, banks, and others have long been adding “fees” instead of just increasing price.  Again, right or wrong, it is what is taking place in the world and is now coming to be accepted.  The real question is:  how can you BEST increase your price, and still assure the customer gets a proper price-to-value deal?  Food for thought, analysis, trial, and implementation. — Please add your comment below to improve these ideas!

Tags: management tools, more sales, recession tools

This entry was posted on Wednesday, March 17th, 2010 at 8:38 am and is filed under "How to" Use Business Tools & Software, Cash and Credit, Grow Business Profitably, Recession Remedies. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.